The natural beauties of Florianópolis attract thousands of visitors each year. Especially in the summer, Brazilians and natives from other South American countries – such as Argentineans, Uruguayans and Chileans – seek the diversity of the Santa Catarina coastline. On the island, side by side, the most varied types of beaches can be found – long ones, with large strips of sand; small ones, embedded in backwaters; with strong waves; and ones with calm waters, resembling lagoons; urban beaches full of bathers; and deserted beaches, with access by trail only. It is a paradise for surf, windsurf, sail, and fishing enthusiasts.
The Northern and Central regions of Florianopolis are the most sought after by tourists and offer a complete infrastructure of services, resorts, hotels, and lodges. Further south, some districts also preserve their countryside village identity, and the heritage left by their ancestors (who came from the Portuguese archipelago of Azores during the 18th century) is noticeable in their manner of speaking, handicraft activities, and typical feasts.
On the other hand, the city has taken on a cosmopolitan air with the arrival of Brazilians from other states and foreigners who settled there. The island, which in the beginning of the colonization period, was an important whale hunting centre, is today the technological pole of the IT industry. About 300 000 people currently inhabit Florianopolis, the state capital with interest to tourism, and that number triples every summer.